Vigorelle® is applied to your genital area, specifically the underside of the clitoral hood. This allows the active ingredients to directly stimulate the tissue surfaces. Blood flow and dilation of the blood vessels increases around the clitoris, greatly enhancing your sensitivity. Though response time varies with each individual woman, the pleasurable warming effects develop more rapidly with the sexual stimulation of touching and rubbing in the clitoral area, and with other activities of foreplay. Natural lubrication also takes place as you respond to the beautiful feeling of Vigorelle® Crème.